Every agency's situation is different. Different people. Different dynamics. Different goals. That's why we don't have a standard method for addressing right brain - left brain issues. Nope, nothing is pat or off-the-shelf. Instead, we follow a process that was developed by Cranial Garage President George Fuller, a former copywriter and newspaper reporter, and by a well-respected family therapist. It's very disciplined, yet low-key and non-threatening. And it has proven very effective in getting at the truth. Note: only in the truth will solutions be found.
"I love investigative reporting. It was my concentration in journalism school. And even though I practiced it only briefly before switching to copywriting, my fascination for information gathering and objective interpretation remains strong."
George Fuller, Owner
What will happen?
Hire Cranial Garage and here's what will happen. As the sort of chief mechanic, George will meet with you to understand the situation, and discover what he needs to do - whom to talk to, what to ask them, what to think about. Then, without stirring things up, he'll talk to your right brains and left brains. He'll ask difficult questions and ask only for honest answers. He'll try to understand the issues from the right and the left, inside and out. Ultimately, he'll identify the problems and report back to you with a plan for mending them.
What are the deliverables?
There are two. One, a written report that'll lay out the findings along with some very specific recommendations for fixing your problems. For getting right and left brainers working as one, like a fine-tuned engine, and coming up with better work. And two, a verbal presentation and discussion of the report. We can do this either in person in your office or your Maui condo, on the phone, or by video conference. Whatever works for you.
An earlier word about our recommendations bears repeating. We have no off-the-shelf solution to foist upon you. No magic method or secret formula. This is custom work. The recommendations we make will reflect the unique realities of your market. Your agency. Your clients. Your people and their personalities.
What will this cost?
For the time we spend in your agency, we charge a flat day rate. The number of days you need us will depend upon your situation - the size of your agency and the complexity of your problem. Together, we'll decide how many days is enough days to get the job done. For writing and presenting the report to you, again a flat rate. Our aim is to make Cranial Garage services affordable for any size agency. Don't worry, we can discuss all this over the phone.
Finally, here's the closest thing to a guarantee our lawyers will allow us to make: invite us into your agency and we'll leave your agency better off than we found it. Or else. One mind, better work. To us, it's a no-brainer.
ONE MIND, BETTER WORK
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